What to look for in a website host

In today’s digital age, having a website has become necessary for businesses, organizations, and individuals. A website serves as a digital storefront, providing customers with easy access to information about your products or services. However, having a website is not enough; you also need a reliable website host to ensure that your site is accessible, fast, and secure.

What is Website Hosting?

Website hosting refers to the service of storing your website files and databases on a server and making them available on the internet. A web host is a company that provides this service by leasing out space on its servers to website owners. There are several types of web hosting services, including shared hosting, VPS hosting, dedicated hosting, and cloud hosting. Each type of hosting has its own benefits and drawbacks, depending on your needs and budget.

Why is Website Hosting Important?

Website hosting plays a crucial role in your online presence for several reasons. Here are some of the key benefits of having a reliable website host:

  1. Website Uptime: Website uptime refers to the amount of time that your website is accessible to users. If your website is down or inaccessible, potential customers will not be able to access your site, leading to lost sales and revenue. A reliable website host ensures that your website is always up and running, minimizing downtime, and maximizing your online presence. If you would like to learn more about website uptime we have an article you can read about it here.

  2. Website Speed: Website speed is a critical factor in user experience and search engine optimization (SEO). A slow website can frustrate users and lead to high bounce rates, which can negatively impact your search engine rankings (how high your website places on Google or Bing for a specific search). A reliable website host provides fast loading times, improving user experience and SEO.

  3. Security: Website security is essential to protect your website from hacking attempts, malware, and other online threats. A reliable website host provides robust security measures, such as SSL certificates, firewalls, and regular backups, to protect your website and its data.

  4. Technical Support: Technical issues can arise at any time, and having access to reliable technical support can make all the difference.

How to Choose a Reliable Website Host?

Now that you understand the importance of a reliable website host, how do you choose the right one for your needs? Here are some factors to consider:

  1. Reliability and Uptime Guarantee: Look for a web host with a proven track record of reliability and uptime. The web host should also provide an uptime guarantee, ensuring that your website is always available to users.
  2. Speed and Performance: Website speed and performance are critical user experience and SEO factors. Look for a web host that provides fast loading times and optimized server performance.
  3. Security Features: Website security is essential to protect your website from online threats. Look for a web host that provides robust security measures, such as SSL certificates, firewalls, and regular backups.
  4. Technical Support: Technical support is essential to resolve any issues that may arise with your website or hosting. Look for a web host that provides technical support via phone or email and can properly manage and maintain your website for you.

By selecting the right web host, you can ensure that your website runs smoothly and efficiently, providing your customers with the best possible experience. Remember, your website is often the first impression that potential customers have of your business, so investing in a reliable website host just makes sense.

Hosting with LocalTeam Australia

LocalTeam Australia can provide reliable and effective hosting for both websites and web applications. Utilising Check 1 2, our website uptime, and response time tool, we were able to monitor one of our client’s website response times as seen below.

A graph showing a better response time when a client switched to localteam hosting

Upon switching to our hosting their website’s average response time shrunk from an average of about 5.56 seconds to 1.69 seconds, and they have had an uptime of 99.9% since switching hosting to LocalTeam Australia, up from 98.05%. These improvements mean potential customers are now less likely to click away before the site could load, are less likely to see a site down warning and are much more likely to have a positive experience with the website, and therefore the brand. As part of our website hosting, we keep your website secure and up to date, with biweekly updates, and nightly backups, and we ensure your site always has an up-to-date SSL certificate. If you would like to find out more, don’t hesitate, to get in touch with us and book a FREE consultation. We specialise in all things software related and are in this business to help people.  Shoot us an email at info@localteam.com.au or call us at (07) 4599 7300 Mon-Fri: 9 am-4 pm

Like this article?

Want To Get in Touch?