Website Creation – DIY or Hire a Pro?

Creating a website is probably the most important thing you can do for your business. It’s the first contact you have with your potential customers and you know what they say about first impressions?

Getting Started

So we’ve established that a website is pretty much mandatory! Now how do we get started? Making a website seems like a daunting task if you’ve never had one before, and it definitely can be quite hard to get started if you don’t know what you’re doing. Good thing we’re around to help you out or at the very least point you in the right direction. 

Ask yourself the relevant questions

  • What am I trying to achieve with this website? 
  • Do you want to be informative or do you want to sell with an online store?
  • Are you looking to build a database with customer information? If so, you’ll need a way for customers to record their information, such as login credentials or form submissions.
  • Time frames – If you have to get your website up and running ASAP, perhaps doing it yourself is your best option. This can work both ways too – If you need a website up quickly and require a lot of advanced functions, you should probably hire someone who knows what they are doing.

These questions are important because they help you decide if you need any advanced functionality or just a one page template website that is easy enough to build by yourself. Functions that can be added to a website to improve the customer experience include (but not limited to)

  • E-commerce
  • Appointment scheduling
  • Complex forms

Now that you’ve got an idea of what you’re looking for, it’s time to consider how you’re going to achieve this.

DIY – Doing it yourself!

If you consider yourself to be tech savvy – building a template website isn’t the hardest thing to do in the world. You could build something with Elementor or Shopify and have it ready to go in a couple of hours or days, depending on your computer literacy. The websites won’t be the fanciest but they will serve a purpose, and that purpose being functionality. Again, we will stress that this is the simplest and most basic way to get a website out there and in our humble opinion, it’s probably your best bet if your budget doesn’t allow anything else. 

There are plug-ins (a web application that can set things up for you) to help you add any of the advanced functionality listed earlier, but if you’re not sure on how to do that, things can start to get complicated really quickly.

Hiring a Professional

However, if you’re looking for something a little more complicated, or perhaps you’re not good with the internet or computers at all. We definitely recommend hiring a professional in this case. Most basic websites won’t end up costing you an arm and a leg, especially if you build with us 😊.

Most companies will offer tiers of pricing depending on what you’re after. The fewer options you require, will obviously result in a cheaper price.

Types of Developers & Designers

Choosing the right developer for your requirements is quite important. You wouldn’t hire a Michelin star chef to cook you eggs on toast, so why would you hire an IT professional to create an informational website a marketing company could do for a fraction of the cost.

This works both ways, especially if you’re looking for something complicated and unique – you would definitely want someone who is specialised in coding and understands how to create apps from the ground up.

Some of the main things to consider when choosing a developer are:

  1. Ability to meet your project’s requirements
  2. Quality of communication
  3. Future support of the project

These fundamentals cannot be ignored. And trust us when we tell you that, it’s IMPERATIVE that you consider these factors before you hire anybody.

Freelancers

This could be a good option for you if you’re looking for something simple and you want it done fairly quickly. Dealing with an individual on a one-on-one basis can be a lot easier than dealing with an entire team. Freelancers are mostly flexible in their work, but it’s probably a good idea to take a look at their portfolio first to see if they are the right fit for you aesthetically and technically.

One of the most important factors in deciding on which freelancer to hire for your web development project is their personal tastes. If they aren’t passionate about building a website like yours, it might be best to look elsewhere.

Development Agency

Once again, depending on your requirements – there can be a multitude of companies to choose from. Most of these companies do the same thing, what sets them apart is their area of focus.

Some of these can be:

  • Digital agency
  • Digital design agency
  • Web design (or development) agency
  • Digital marketing agency
  • Digital design collective

It’s often quite obvious from their name, but a “Digital Marketing Agency” will primarily focus on SEO (search engine optimization) and advertising/marketing. Some agencies may specialise more in web design & development, but broadly speaking, these terms all mean the same thing.

Ultimately, the full range of services you expect from your agency matters only to you. Agencies who offer ‘more’ services aren’t necessarily any better (or worse) than agencies who offer less. In most cases, it just comes down to what you’re after, and whether or not the agency can make that a reality.

Where do we go from here?

We hope this article was helpful to you and if you’re in the market for a new website or even a revamp of your existing one, don’t hesitate, get in touch with us and book a FREE consultation. We specialise in all things software related and are in this business to help people.  Shoot us an email at info@localteam.com.au or call us on (07) 4599 7300 Mon-Fri :9am-4pm

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